Charging for deliveries – a primer for florists

A question we get asked on a pretty regular basis is “How to charge for deliveries”, so this week I thought we would have a look at the various delivery pricing models and strategies for calculating the costs. There are a few delivery price models: Free or Included Delivery Flat Rate Delivery Cost Delivery Cost based on Suburb Free Delivery …

Free Valentine's Day eMail Templates

Updated Valentine’s Day Email Templates

Just in time for Valentine’s Day we have added 4 exciting new Valentine’s Day email templates for your email marketing. Each one has been designed so it’s easy to add your own products and to easily change the marketing Messages. And email marketing in Flower Store In a Box is FREE! Video Tutorial on how to add a new email …

Valentines Day Marketing For Florists

Valentines Day Banners 2018 for Florists

Please find a selection of banners we have prepared for use on your homepage Valentine’s Day this 2018. To choose one of these banners all you do is: Choose the banner you wish to have for your website Make a note of the name of the banner IE Banner 1 Send us a Support Request from your website dashboard with the banner name and marketing message* you would …

Christmas Email Templates

Updated Christmas Email Templates 2017

Just in time for Christmas we have added 4 exciting new Christmas email templates for your email marketing. Each one has been designed so it’s easy to add your own products and to easily change the marketing Messages. And email marketing in Flower Store In a Box is FREE! Video Tutorial on how to add a new email template in …

Essential Tools for Running an eCommerce Florist

20 Essential Tools for Running an ecommerce Florist

Running a successful ecommerce florist can be tough work without the right kind of support.  In addition to needing to have the best website for selling flowers online from Flower Store In a Box. We’ve curated the top Free and Paid Tools that we recommend you use, in many cases we use these tools ourselves to run this business. Some …

7 Secrets Of Highly Successful Online Florists!

My name is Drew, I love helping florists achieve millions of dollars in online sales but was fed up with how many ecommerce companies under deliver leading to loss of money. So I merged my tech expertise with my knowledge of marketing and ecommerce to create a website solution for florists. For over 15 years as the director of “Flower Store …

Amazon's Coming - should Australian Florists Be Worried?

Should Australian Florists be wary of Amazon?

With the monolithic ecommerce site Amazon launching in Australia this week we ask the question:  “Should Australian florists be worried about losing more of their market from Amazon”? Everyone knows of Amazon as the huge ecommerce giant from the States where you can buy books, music electronics and just about anything else in between.  But many don’t know that Amazon …

Christmas Banners 2017

Please find a selection of banners we have prepared for use on your homepage this Christmas. To choose one of these banners all you do is: Choose the banner you wish to have for your website Make a note of the name of the banner IE Banner 1 Send us a Support Request from your website dashboard with the banner name and marketing message* you would like please …

Beware of having your PayPal Account Limited

Warning for retailers using PayPal  – Flower Store In a Box

Do you use PayPal to accept payment on your website?  Make sure your business registration details are up to date and act quickly on any request for a compliance review to prevent your money being frozen! Over the course of the last few months there have been several high profile incidents where the payment processor https://www.paypal.com locks access to money …

Australian Flower Conference Talk

Flower Store In a Box Thank you very much for allowing me to present to you, I apologize that I am presenting remotely, however I had a prior commitment this morning in Sydney. My name is Drew Wentzel and I am the director of enflexion and we are developers of Flower Store In a Box.  Flower store in a box …

How much does it cost to set up a Flower Store In a Box website?

We get asked this question all the time, “what’s the true cost in setting up a florist website with Flower Store In a Box?”.   It’s unfortunately not a straight forward answer as each customer is different, but I’ve tried to run through the main costs involved.  If you have the time and the inclination you can do all the content, …

Staying Safe Online

Keeping Safe Online – Some Do’s and Don’ts

With the increase in cyber attacks and email hacking this article about a small business owner who had her bank account and credit cards cleaned, I thought it is useful to provide some do’s and don’ts to help keep you and your business safe online. This particular example of cyber fraud is certainly nothing new, but I disagree with the …

How fast is your website?

Speed and the time it takes to load your website is of significant importance, especially for ecommerce websites and the all important Google ranking. In our never ending research and development work to improve our software we spend a lot of time perfecting the code we create and we are implementing a number of new features into your websites to …

Ever wondered where your website is physically hosted?

Have you ever wondered where your website is physically located and what it actually takes to run a data centre? We use a co-located (just means we share with many other big businesses) data centre called Equinox with locations all across the world. The data centre was opened in 2016 and is home to many large financial services and online payment start-ups. …

Changes to increase your website’s speed!

Quite often we do a whole lot of work on our software and ecommerce platform “under the hood”.  It’s not something you can see like a great new features for you to use, but it’s important to the overall health of your website. Over the last several months we have been investing time & effort into making our software run …

New Image Optimisation Features for your website

We are excited to announce that we have now added automatic image optimization to all product and other images uploaded through the dashboard. When the image is uploaded for a product it will automatically be sent to our online tool kraken.io which will in real time optimize the image and then send it back for resizing and use on your …

Flower Store In a Box Websites is on Instagram https://www.instagram.com/flowerstoreinabox/

We’ve Got Instagram!

Come find us on Instagram and get some real life online floristry inspiration! https://www.instagram.com/flowerstoreinabox/  

Quick Update on upgrade progress for our websites

Just a very quick update this week to keep everyone informed of where we are up to with the ongoing upgrade status. Dashboard Upgrades We are now over 75% complete on upgrading all of our customers to the newest version of our dashboard software.  We expect that all non custom clients will have been migrated to the new version of …

Mothers Day 2017 Banners

Please find a selection of banners we have prepared for use on your homepage this Mothers Day. To choose one of these banners all you do is: Choose the banner you wish to have for your website Make a note of the name of the banner IE Banner 1 (the banner # is UNDER the banner) Send us a Support Request …

Make sure your site is secure

In the last couple of weeks Google Chrome and Mozilla Firefox Browsers have released a new feature on their browsers that warn of insecure content if a website has a password, credit card or other personal identify form and the SSL certificate is not active. Here are two warnings from our website, the first when the page does not load …