Flower Store In a Box Blog for Ecommerce Florists

Bloomkeeper Is Here

Meet Bloomkeeper: the world’s first marketing platform built specifically for florists. Not generic SEO software with a flower icon slapped on it.

Delivery Suburb List Update

We've updated how you show your delivery suburbs on your website. Here's why a properly structured delivery list matters for Google, AI search, and Bloomkeeper.

What Is AI Visibility? (And Why Your Flower Shop Needs It)

A plain-English guide to AI visibility (AEO) for florists: what it is, why it matters, and how Bloomkeeper, our new marketing module, plus a new REST API and llms.txt, get your shop seen by AI.

Connect AI Tools to Your Flower Store In a Box Website

The Flower Store In a Box API lets you connect AI assistants and other tools directly to your website. Update content, manage suburb pages, and add FAQs without touching the dashboard.

New Florist Website Design Tools: AI Assistant & More

New Flower Store In a Box design tools for florists: a chat-based AI Design Assistant, logo background removal, carousel banners and live preview. Plus what's coming end of July.

Florist Marketing Guide 2026: How to Get More Flower Orders Online

Proven florist marketing tactics: SEO, Google Business, AEO, Google Ads, social and email. Built on 25 years and $500M in client sales.

Brand New Themes, Page Builder and Website Designer Now Available

we are launching a major step forward on the design side, and we are getting very close to launching something truly revolutionary on the marketing side.

Mother’s Day Insights and the Future Development of Flower Store In a Box

Email & SMS Marketing Now Simpler, Smarter & More Powerful

We have just rolled out a major upgrade to both Email Marketing and SMS Marketing inside Flower Store In a Box, making it easier than ever to stay connected with your customers and drive repeat sales.

New Cart Abandonment Feature!

To enhance your cart abandonment strategy, we've introduced an improved cart abandonment marketing tool with cool new features just for florists!