INNOVATOR Package

The web has changed rapidly and having a good website is no longer enough, you need a website that responds to any given screen or device. We now offer the Innovator Package that wraps everything you need into one amazing package that will make sure you are embracing not just today's but future technology too.

$1000 x 12 month ($12000*) Set up

Support & Hosting $99.95 a month (once live)

Contact us!

Innovater Website Package - For large and ambitious florist!

An ecommerce website designed from scratch using our internationally recognized ecommerce solution. Unlimited Products and Categories, we will add up to 200 products for you. We will write your SEO Meta Titles and Descriptions (100 pages) along with 100 words for each of your main product categories and build and write up to 40 SEO Suburb Landing Pages with up to 200 unique words on each suburb. Customized business rule changes included (up to three) IE extra delivery charges or fees, new payment gateway integration.The Innovater Package is also designed with a little bit more flexibility in the way we can design and add custom business processes into your website.

We can add in special offers and special features into your ecommerce experience to make your website even more unique and compelling for you and your customers.

Some of our Innovater Package Clients

SEO Content Included in the Innovator Package

  • Meta Titles and Meta Description for up to 100 pages
  • Product Category Descriptions up to 100 unique words
  • 40 x SEO Suburb Landing Pages with up to 200 words of unique quality content

Innovator Package Pricing

Innovator Setup $1000 x 12 months *10% discount if paid upfront

Then $99.95 a month ongoing which will include quarterly SEO indicative reviews.

Opportunities for SEO Suburb Pages

The majority of people use search terms that include the suburb of the delivery location for example:

Flowers St Marys

Flowers Delivered St Marys

Florist St Marys

This will then encourage google to rank you for these suburb searches.

What results should you expect?

Within three months you would expect to see upwards movement in the targeted keywords, especially the suburb based landing pages. In our experience we have seen these sorts of keywords / key phrases reach the first page.

However there are no guarantees as SEO is encouragement to gain rankings. At the end of the day what we are doing is all the things that Google tells us to do to get rankings in a controlled and evidence based approach.

But all of our customers who have done all of these things have seen an increase in sales and rankings.

Overview of what exactly SEO is in real terms today

Search Engine Optimsiation is the practice of encouraging the search engines to rank a website favorably for chosen keywords and keyphrases. We primarily focus on the Google Search Engine as they lead the pack in the technical requirements for a website.

In essence what we are trying to do is to tell google that your website is relevant, unique and authoritative for the specific keywords.

We do this in several ways:

1. Technical structure of the code

2. Including the correct sort of technical content on the website

3. Specific content 

4. Fix any and all missing content and other issues

5. Organic and Social Reach

1) Technical structure of the code

The technical structure is important and is how google “sees” your website as google sees your website in code. So we make sure that the structure is all correct and that the content is accessible for mobiles.

2) Including the correct sort of technical content on the website

Every page of your site must have:

· Meta Title

· Meta Description

· Heading 

· Content

It must all be unique from page to page and in the correct length, be grammatically correct and be relevant to the purpose of the page.

3) Specific content 

For florists the keywords targeted are most generally to with the locations they deliver and the words flowers / florist.

To do this we create special landing pages for each suburb you deliver to, with a mix of content that is totally unique and a formulaic content that defines and describes the area.

These are then linked from your where we deliver page so they have relevance to the search engines and to people using the website.

4) Fix any and all missing content and other issues

On both an initial project and an ongoing basis the website is constantly scanned to look for broken links, images and other issues to do with content.

As these arise they are fixed as Google requires a perfect site for best SEO results.

5) Organic and Social Reach

Lastly we link you to your social media accounts and suggest that you encourage your customers to like your website and products as this creates what is known as “social reach”.

Why choose a Flower Store In a Box Innovater Package?

Content is probably the singe biggest issue after the technology that will get you properly ranking in Google, and that's why the Innovater Package now includes SEO content


Success Story

Drew and his team have been incredibly efficient, straight forward and practical. They ́re response time is great - a very important factor for me which i had not experienced in my time of working with other web developers. They have a great sense and knowledge of what the best possible customer experience would be, and implement this in every step of their design process, which results in extremely user friendly pages.

Fardiyah Dickie
eCommerce Consultant
Package
FEATURES
STARTER Package
Setup: $300 x 12 months
Support & Hosting
$49.95 a Month
PREMIUM Package
Setup: $500 x 12 months
Support & Hosting
$99.95 a Month
INNOVATER Package
Setup: $1000 x 12 months
Support & Hosting
$99.95 a Month
Setup Cost *5% discount if paid upfront *10% discount if paid upfront *10% discount if paid upfront
Suitable For: Suitable for small florists with 1 – 3 employees with a turnover up to about $150,000. Perfect for florists in rural and remote areas. Suitable for medium sized florists with 3 – 10 employees which an annual turnover up to $500,000 a year. Perfect for suburban florist with 1 or more stores that want a professional, well designed and unique website design that matches their unique branding. Suitable for large florists that want a solution with SEO and Content included in the package
What do you get An ecommerce website based on one of our professional designed themes customized to your needs. Limited to maximum 50 products and 10 product categories and limited functionality. We will teach you how to add your own products and categories. An ecommerce website designed from scratch using our internationally recognized ecommerce solution. Unlimited Products and categories, we will add up to 100 products for you. An ecommerce website designed from scratch using our internationally recognized ecommerce solution. Unlimited Products and Categories, we will add up to 200 products for you. We will write your SEO Meta Titles and Descriptions (100 pages) along with 100 words for each of your main product categories and build and write up to 40 SEO Suburb Landing Pages with up to 300 unique words on each suburb. Customized business rule changes included (up to three) IE extra delivery charges or fees, new payment gateway integration.
Cloud Based Dashboard
Backup every 24 hours
Designed specifically for florists
Ongoing Support & Development
Integration with Google Adwords, Analytics and Search Console
Unlimited Admin Dashboard Users

Design Options

Mobile Responsive Website
Florist Specific Product Pages
Florist Specific Checkout Process
Image Galleries
Customiseable Theme
Custom Design n/a

Florist Shopping Cart Checkout

Block Delivery Dates
Extensive Category Management
Site Notice to stop people ordering for holiday periods
Different cut off dates for different days of the week n/a
In Store Pickup Option n/a
Pre-filled Crematorium, Funeral Homes, Hospital Delivery Address (client supplies data) n/a
Customised Card Message Suggestions n/a

Product Options

Fully SEO Compliant product structure
Products can be in unlimited categories
Up to 8 price points per product
Ability to set a special price
Ability to turn the product in our out of stock
Add-ons for upselling on the product page
Alcohol Toggle for Google Shopping compliance
Manage Categories and order categories in menus
Manage Ordering of categories
Make category visible or invisible on your website
Multiple Images for each product n/a
Different image for each product colour n/a
Products 30 100 Unlimited
Product Categories 8 20 Unlimited
Add recipe to the product for relaying n/a n/a

Order Management

Delivery Run Sheet by Day
Extensive Sales Reports
Extensive workflow for managing orders
Delete / Refund Orders
Add Notes to an order
View and search for all historical orders
Manual telephone orders through the dashboard n/a
Custom emails can be sent for on route, processing and delivered n/a n/a
Relay orders by email to other florists with recipe details n/a n/a
Create and Manage lists of other florists you send orders to n/a n/a
Edit Order Details n/a n/a

Marketing

Integration with email marketing application
Full Facebook, Instagram, pinterest integration for sharing products
Discount Coupons
Members Levels for discounts and customer retention
Where Found Lists
Export product list to Google Shopping, Facebook, Getprice, My Shopping
Redeemable Credit Notes n/a

Delivery Calculations

Flat Rate Charge
Cost calculated on delivery Suburb / Postcode n/a
Delivery area limited to Specific Locations n/a
Customisable Shipping Cost Options n/a n/a n/a

Customer Management

Customer Management Dashboard
Identify high value and repeat customers
Edit customers data
Add notes to customer data
Add Credit Notes for Customers
Manual telephone orders for customers n/a n/a

Online Payment Options

ApplePay
Google Wallet
Zip Pay
eWay
Stripe
NAB
ANZ
PayPal
EFT

Search Engine Optimisation

SEO Compliant Product Structure
SEO Compliant Product Category Structure
Widget shows how the product, category, webpage will display on Google
Each Page has structure for unique SEO compliant Metadata
SEO Landing Page Tool n/a

Search Optimisation Content

Meta Titles / Descriptions n/a n/a (100 pages)
SEO Suburb Landing Pages n/a n/a (40 pages - 200 Unique Words)
Product Category Descriptions n/a n/a (15 Categories - 100 unique words)

Social Media Optimisation

Facebook Structured Data product pages
Instagram Structured Data product pages
Pintrest Structured Data product pages
Single Sign on for Facebook n/a

Third Party Integration

API to export customer, order and product data n/a
Export Product feeds for many popular aggregate websites n/a
Export order data to import for popular finance packages n/a
FEATURES STARTER Package PREMIUM Package INNOVATER Package

All packages include the following:

Dashboard

Dashboard to manage your website and orders

Users

Unlimited user access

Payment Options

Integration with one of many listed payment gateways

Security

SSL security certificate for first 12 months to encrypt your website**

Support

Telephone, email and online support during business hours

Banners

Professional designed & customized banners for Mother’s, Valentines & Christmas Day

Free Marketing Tools

FREE email marketing tools and templates

SEO Tools

FREE SEO tools for maximizing your online search presence

Ongoing Innovation

We are constantly innovating and adding new features that you can unlock!

All Accounts are for a minimum of 12 month contracts

** Automatically charged at $149 per 13 months after the first year.

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