We have just rolled out a major upgrade to both Email Marketing and SMS Marketing inside Flower Store In a Box, making it easier than ever to stay connected with your customers and drive repeat sales.

Email Marketing – Beautiful, Flexible & Fully Integrated

Our updated Email Marketing tool has been redesigned to give you more control, more flexibility, and a far more professional result.

You can now create stunning marketing emails in minutes using our brand new email templates and simplified interface.

What’s New

• Brand new professionally designed email templates
• Full integration with your Master Email Template for consistent branding
• The ability to easily add multiple products into your email campaigns
• A cleaner, simpler interface to build and send campaigns quickly

Every email you send can now carry a consistent, polished look that reinforces your brand.

Why This Matters

Email marketing remains one of the most effective ways to generate repeat business.

Your customers have already visited your website, created an account, and placed an order, making them one of your highest-value audiences.

With the new system, you can:

• Promote seasonal ranges such as Mother’s Day, Valentine’s Day, and Christmas
• Showcase new products
• Drive repeat purchases more easily

Where to Find It

Marketing & SEO → Marketing Tools → Email Marketing

SMS Marketing – Instant, Direct & Highly Effective

We have also introduced a powerful new SMS Marketing feature, giving you a direct line to your customers.

SMS is ideal for:

• Promotions
• Reminders
• Flash sales
• Important updates

How It Works

When customers join your website and place an order, they are giving permission to receive marketing communications from you, including email and SMS.

You can now:

• Send marketing messages directly to your customer base
• Reach customers instantly on their mobile device
• Drive immediate action with time-sensitive offers

Built-In Compliance

Every SMS sent includes a built-in opt-out link, allowing customers to unsubscribe if they no longer want to receive marketing messages from your website.

This helps ensure:

• Compliance with marketing requirements
• Respect for customer preferences
• A cleaner, more engaged marketing list

Why SMS Works So Well

• Extremely high open rates, often within minutes
• Immediate visibility without inbox competition
• Perfect for urgent promotions and reminders

Used correctly, SMS can become one of your highest-performing marketing channels.

Where to Find It

Marketing & SEO → Marketing Tools → SMS Marketing

The Power of Combining Email & SMS

The real strength comes from using both channels together.

• Email is ideal for rich, visual campaigns showcasing your products
• SMS is ideal for quick, high-impact messages that drive immediate action

Together, they create a complete marketing system that keeps your business front of mind.

Best Practice Tips

• Use Email for product showcases and storytelling
• Use SMS for urgency and reminders
• Keep SMS messages short and clear
• Send campaigns around key dates and events
• Always include a clear call to action