Online Consumer Spending

Published: Tuesday 6 August 2013

Online Consumer Spending

Retail Florists are suffering from Online Consumer Spending

A recent news article identified that traditional retail florists are suffering a downturn as more and more customers turn online for the flower needs. Whilst the online flower market is positively booming! It's now more important that ever for your business to have a strong website that captures this ever growing market. It's no longer enough to have a website that has pictures of your products, you need to allow your potential customers to buy your products online. Google Searches On average there are over 2 million Google Searches every month for the word flower/flowers in Australia, not to mention the millions of Internet Searches for buying flowers online. You can have a look at what keywords are being searched on Google here https://adwords.google.com/select/KeywordToolExternal 

 

Drew Wentzel

Drew Wentzel

Drew Wentzel is the principal of enflexion with over 25 years of experience in developing web services and software, Drew has helped design and develop usable and functionality rich Internet applications and built online presences for a wide variety of industries including retail, government, hospitality, lifestyle, corporate and technology companies.

Tags: Forward Thinking

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