Flower Store in a Box is an ecommerce solution that’s been built for florists to effectively and easily sell flowers online. It’s an end to end solution that has inbuilt marketing tools and workflow for managing your orders.
It’s a professional solution with all the bells and whistles a florist website needs straight out of the box because selling flowers online is unique!
We’ve been building our website solution for florists for 20 years and we are internationally regarded as one of the leaders in the field of florist ecommerce.
There are literally hundreds and hundreds of features that we have built into our software and here is a small snapshot.
To get a full understanding of how Flower Store In a Box can revolutionize your Florist why not contact us for a no obligation chat?
Or dive into the features below:
Main Features of Flower Store In a Box!
Flower Store In a Box is a complete ecommerce solution designed specifically for florists. With over 20 years of expertise, it provides everything florists need to sell flowers online ? from professional website templates to built-in marketing tools and streamlined order management. Packed with hundreds of florist-focused features, it?s trusted internationally as a leader in florist ecommerce.
read more +
Design & Templates
Easily build and manage your website design with florist-focused tools: choose from pre-designed product layouts, add delivery location widgets, update banners and content, manage navigation, customise email templates, and more ? all designed to boost floral sales.
read more +
Floral Specific Products
Built for florists, our product tools let you showcase flowers with multiple price points, variations, add-ons, and images. Add stock controls, seasonal restrictions, and our new enhanced product page template ? all designed to boost sales and conversions.
read more +
Florist Specific Order Managment & Customer Notifications
Florist-specific order management from Pending to Delivered with simple or advanced workflows, role-based access, custom status emails/SMS, delivery & pickup run sheets, card printing, rich sales reports, and optional courier/driver integrations ? all built to keep orders moving and customers informed.
read more +
Extensive Local Delivery Management & Settings
Set suburb-based delivery fees and cut-offs, offer free delivery by product, category, or suburb, block dates, add surcharges, and integrate with courier apps like The Courier App, Go People, Sherpa, ZippyKind, and Detrack.
read more +
Florist Specific Customer Checkout
A streamlined, two-step checkout built for florists: collect recipient details and card messages, show blocked dates in a live calendar, allow easy pickup, apply surcharges, enforce cut-offs, and verify alcohol orders ? all designed to convert more customers.
read more +
Extensive Sales & Performance Tracking
Track your sales, visitors, and conversions with a florist-specific dashboard. See where customers drop off, view exact error messages, and get accurate sales conversion data without the noise of bots.
read more +
Extensive Marketing Tools
Flower Store In a Box gives florists everything they need to market their website effectively, with free built-in tools for SEO, Google Ads, social media, email marketing, and customer promotions.
read more +
Deep SEO and AEO Integration
Rank in Google and get recommended by AI. Flower Store In a Box gives you suburb landing pages, real-time on-page SEO checks, fast mobile-first code, rich structured data, and an LLMS.txt file that spotlights your best pages for AI. Add FAQs, map delivery areas, and let search engines (and assistants) clearly understand who you are and where you deliver.
read more +
Managing Customers
Keep customers happy and loyal with powerful tools: add and edit customer records, take manual orders, issue credits, unlock accounts, and reward loyalty with automated member levels ? all designed for florists.
read more +
Multiple Payment Options
Seamlessly accept payments with PayPal, Stripe, Square, Afterpay, and eWAY ? including support for Apple Pay, Google Wallet, 3DS security, and custom Square location/team settings.
read more +
Manage Workshop Sales & Events
Run paid events and workshops directly from your florist website. Take bookings, manage attendees, send reminders, and accept payments seamlessly ? no third-party apps required.
read more +
Easily create Manual Orders for Delivery or Pickup
Easily manage florist phone and in-store orders with Flower Store In a Box. Look up customers, add products, calculate delivery, apply surcharges, and process payments ? fully integrated with your dashboard.
read more +
Gift Vouchers
Create and sell digital gift vouchers directly from your florist website. Customers can choose preset or custom amounts, personalise with messages, schedule delivery, and recipients can redeem online as store credit.
read more +
Invoicing & Accounts
Easily manage regular customers with account invoicing. Create account profiles, generate manual orders, send automated invoices and reminders, and let customers place their own orders online with ?Pay by Account.?
read more +
More Features
Dashboard logs, multiple users, template history, IP blocking, Cloudflare integration, custom design options, localisation, web hooks, and API access ? Flower Store In a Box adapts to your florist business.
read more +
Easy Store Detail Management
Keep your florist website up to date with your business details. Manage your store address, contact details, opening hours, cut-off times, delivery rules, and blocked dates ? all from one place in your dashboard.
read more +
Managing Your Flower Store In a Box Account
Easily manage your Flower Store In a Box account in one place. Update billing details, access invoices, submit support requests, manage your login, and control business information and users.
read more +