A client told me the other day they were struggling with coming up with creative names for their floral arrangements and asked for my advice.
I had to think about this for a moment and ask how my successful clients name their products.
The answer was surprisingly insightful.
The common consensus was that they chose a strategy and then created a consistent naming convention.
Say for example they were going to use popular evocative adjectives to add to their names they might like a list like:
Stunning
Lovely
Luminous
Luscious
Luxurious
Magical
Magnificent
Majestic
Mesmerizing
Mixed
Modern
Multicolored
Pastel
Petite
Playful
Precious
Pretty
Prized.
Radiant
Ravishing
Regal
Rich
Romantic
Rustic
Stunning
Sumptuous
Spectacular
There are a multitude of websites that can give you ideas of girls names here are a few:
https://www.momjunction.com/articles/best-nice-beautiful-baby-girl-names-meanings_0022602/#gref
https://www.babble.com/pregnancy/1000-most-popular-girl-names/
So here we have a few girls names:
Ella
Madison
Scarlett
Victoria
Aria
Grace
So let’s create some product names for a dozen red roses:
Sumptuous Scarlett
Sumptuous Scarlett is a dozen long stem red roses in guaranteed to impress the special person in your life!
You can then create combinations of names and adjectives easily!
Don’t forget that you need to still write your descriptions, and Metadata. Here is a guide for the metadata for florists.
Tags: eCommerce